Sequenzy vs Drip
Two event-driven email platforms with different specialties. Sequenzy is built for SaaS subscription nurturing; Drip dominates e-commerce automation.
Quick Verdict
Choose Sequenzy if you run a SaaS business. Native billing integration, AI sequence generation, and MRR tracking make it purpose-built for subscription nurturing.
Choose Drip if you run an e-commerce store. Shopify, WooCommerce, and BigCommerce integrations plus product-based triggers make it ideal for online retail.
Feature Comparison
| Feature | Sequenzy | Drip |
|---|---|---|
| Starting Price | $19/mo | $39/mo |
| Primary Focus | SaaS nurturing | E-commerce |
| AI Sequence Generation | Yes, full sequences | No |
| Billing Integration | Stripe, Polar, Creem | E-commerce platforms |
| E-commerce Integration | Limited | Native (Shopify, WooCommerce) |
| Revenue Attribution | MRR tracking | E-commerce revenue |
| Visual Workflows | Yes | Yes |
| Best For | SaaS companies | E-commerce stores |
Sequenzy Strengths for SaaS
- Native Billing Integration: Connect Stripe, Polar, Creem, or Dodo directly. Trigger sequences on subscription events without code.
- AI Sequence Generation: Describe your nurturing goal; get a complete sequence. Drip requires manual sequence building.
- MRR Attribution: See which sequences drive actual subscription revenue, not just e-commerce transactions.
- SaaS Templates: Pre-built sequences for trial conversion, onboarding, churn prevention.
Drip Strengths for E-commerce
- E-commerce Native: Shopify, WooCommerce, BigCommerce integrations are deep and mature.
- Product Triggers: Abandoned cart, browse abandonment, post-purchase flows work out of the box.
- Product Blocks: Dynamic product content in emails based on browse and purchase history.
Our Recommendation
Choose based on business model. SaaS companies should use Sequenzy. E-commerce stores should use Drip.